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Does the brokerage firm specialize or have a division
that specializes in mobile home and RV parks
sales?
Yes, is often the answer but when you really read between the
lines you may be actually limiting your exposure to the entire
market and be missing out on better offer’s. A brokerage firm
may have a great reputation, but in selling homes or property
management company where park sales is the exception to the
firm not it’s specialty. Another consideration is a
very large commercial real estate firm that has many specialty
divisions such as retail, industrial and
office. The
misconception is that bigger is better and there will be
better access to buyers from other property
types. In
concept this is sounds logical but really only applies
without a conflict of interest when there are few buyers
on a “Institutional” level over $10 million. The reality
is that most parks sell for less than that and huge
overhead costs to run these firms encourage a sometimes
conscious and often subconscious emphasis on bring a
buyer from within the brokerage firm or “Keeping the sale
in house”.
In the worst cases listings are only brought the open
market after all the internal sources have been shopped
and the property has been on the market for and had a lag
time of several months. Buyers their brokers become
reluctant to offer on these listings because of the
impression that that broker will take a “Principles Only”
stance to an offer outside that brokerage firm. Remember
to always determine if that agent, broker and firm really
is working with your best interest in mind or if there is
some possibility of conflict of interest within the
firm.
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For a no
free obligation confidential sale and custom
marketing proposal please
contact:
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Vince
Reynolds
858.456.5111
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Norman
Sangalang
858.456.5110
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